Cassava (manioc) is usually viewed as a cheap, low-profit produce, grown by subsistence farmers who are struggling to make ends meet. PMA is working to change that condition, starting with the farmers in Bali. To that end, we become the bridge that connects the local Subak (the traditional Balinese farmers cooperative) with PPP (Public Private Partnership) – a program by the German government and its private sector with the purpose to boost agribusiness.
PPP provided the production processing unit as the concrete step to help these Balinese farmers take advantage of the latest agricultural technology. They also support the social 'fairtrade' program in the cassava agribusiness.
PMA works with the farmers throughout the entire process. We help them develop their harvest into cassava chips, available in many different flavors: barbeque, salt & pepper, sweet chilly, rosemary, paprika, sour cream, sea salt. In addition, we also produce cassava flour and cassava starch, all with the same organic and fairtrade certification. It's our mission to ensure that both the farmers' well-being and customers' satisfaction are not exclusive of each other. PMA is founded on the principle of working in harmony with the environment, always taking one step closer to a 'green world'.
Cassava Chips and Dehydrated Dragon Fruit formed the first batch of products from our partnership with the Balinese Subak and PPP. They were shipped to Europe on 19 September 2017. PMA looks forward to continue our collaboration with Indonesia's farmers, helping them to explore new methods and ventures as they continue to improve their craft and livelihood.